If you are in sales, you know that the number one rule is to build rapport and trust with your clients. Studies show that text messaging instantly builds 200% more rapport with clients. Think about who you text. You text message friends, family, and close business associates. You are instantly in the inner circle once you are text messaging. In addition, text message marketing is the only marketing that the customer gives you permission to send and wants to receive!
Step one - Advertise your Keyword & Short Code
Advertise your Keyword:
- bulletins
- radio spots
- receipts
- posters
- and anywhere else you currently advertise
Step two - Customer Opts In
Industry averages show that your business should be able to get 20% of your customer base to opt-in to your Mobile Marketing campaign.
Many businesses surpass this number by properly marketing their Keyword and Short code.
Your customers will see your advertisements for your Keyword and Short Code, pull out their phone, and text-in to the Short Code.
They are now opt-ed in to your Mobile Marketing campaign.
You now have this customer in your database and can send them advertisements directly to their cell phone whenever you like. The possibilities are as endless as your creativity.
Step three - Receives Automated Text
The customer will instantly (and automatically) receive your "Welcome text" along with the promotion you advertised. Reach out to your most loyal customers and win new customers by advertising to them where they will see it.
